TONI&GUY: Socialized – The Soraya (Cut)

The Cut by PHILLIP HAUG: The Soraya is the shortest haircut in the Socialized Collection. The focus is on the short, tight back and sides, a short rounded off crown, with a heavy fringe and a punk finish. An influencing image was one of Gisele in the Balenciaga 2014/15 campaign photographed by Steven Klein where we all thought she had chopped her hair into this short, masculine skin fade. Over the last year, we have crossed paths with London-based models like Soraya who, for example, have made their presence known at London Collections: Men where we are seeing a growing trend of menswear designers using a few select girls with a very strong look to walk in their shows. The Soraya reflects that strength for the new campaign.